Featured research · FemTech Spain 2026
Making Spain’s women’s health market visible.
Mapping the companies, capital and policy conditions shaping the sector — and the gaps holding it back.
Explore the industry report64active companies mapped
Women’s health · Research & strategy
Turning women’s
health data
into direction.
I help companies, investors and institutions move forward through research, commercial strategy and ecosystem development.
Lucia Orozco LopezWorking internationally
The question behind my work
Where is the opportunity in women’s health — and what will it take to realise it?
01 / Selected work
Evidence that shapes
what happens next.
Market entry · Commercial strategy
Rethinking the route
into Spain.
Tested distributor economics for a German women’s health company and helped reframe its route to market.
The question & contribution
Could the initial distribution model support a viable launch? I assessed commercial pathways and helped reconsider the approach when the original model did not hold.
Fundraising · Positioning
Making a growth story
investor-ready.
Connected an early-stage venture’s technical promise with a clearer commercial narrative and investor focus.
The question & contribution
How could the company communicate a credible path to scale? I supported positioning, investor targeting and the commercial story behind the raise.
02 / How I Work
A clearer view.
A way forward.
I work with companies, investors and institutions to turn women's health research and market intelligence into informed decisions, commercial opportunities and practical strategies.
Market Entry & Growth Strategy
Market prioritisation, go-to-market planning, commercial validation and international expansion for women's health startups and scaleups.
Women's Health Due Diligence
Independent assessments of women's health products, solutions and companies, covering market opportunity, competitive positioning, evidence and commercial viability.
Corporate Women's Health Strategy
Helping corporates assess opportunities in women's health, develop dedicated business verticals, prioritise investments and identify partners.
Research & Market Intelligence
Market sizing, ecosystem mapping, competitor benchmarking, funding analysis and strategic research to support investment, business and policy decisions.
Strategy Workshops & Advisory
Tailored workshops and ongoing advisory to help leadership teams understand women's health opportunities, align priorities and develop actionable strategies.
Speaking & Thought Leadership
Keynotes, panels, executive briefings and moderated discussions on women's health innovation, market trends, investment and the economics of women's health.
03 / About Lucia
Curiosity first.
Data always.
I’ve always loved uncovering patterns, questioning assumptions and understanding why things happen.
For me, the most interesting part isn't just what the numbers tell us, but how we can use that knowledge to make better decisions and create change.
Over 10+ years in finance, strategy and innovation — including Amazon and AWS in Madrid and Singapore — I learned to connect good analysis with commercial decisions.
Today, I bring that approach to women’s health: making the economic case, identifying opportunities and helping innovation reach more people.
Founder
FemTech Spain
Connecting Spain’s women’s health ecosystem through research, partnerships and shared action.
Co-founder
Orvela Partners
Women’s health advisory across business intelligence, international expansion, fundraising and corporate strategy.
Other projects & press
04 / Writing & ideas
A closer look.
A different angle.
On the economics, assumptions and decisions shaping women’s health.
Read my Substack